Ford Electric Car Price in India Latest Updates and Details

Ford’s electric car lineup in India starts at ₹45 lakh (ex-showroom), with the Mustang Mach-E leading the charge as the brand’s flagship EV offering. Latest updates confirm competitive pricing and upcoming local assembly plans to reduce costs and boost accessibility in the rapidly growing Indian electric vehicle market.

Key Takeaways

• Ford’s electric cars in India start at ₹50 lakhs, targeting premium buyers.
• Check official Ford India website for latest pricing and model availability updates.
• Government subsidies reduce costs—verify eligibility for state and central incentives.
• Charging infrastructure is expanding—plan routes using Ford’s network map.
• Compare with rivals like MG and Tata to assess value and features.
• Test drives are available—book one to experience performance and comfort.
• Long-term savings on fuel make EVs cost-effective despite high upfront prices.

The Future of Mobility: Ford’s Electric Journey in India

As the world pivots toward sustainable transportation, India emerges as a critical market for electric vehicles (EVs), with global automakers racing to establish their presence. Among these industry giants, Ford has long been a household name in the Indian automotive landscape, known for its rugged SUVs, reliable sedans, and performance-driven trucks. Now, the American automaker is accelerating its commitment to electrification, aiming to capture a significant share of India’s rapidly growing EV market. With rising fuel prices, stricter emission norms, and government incentives promoting green mobility, the demand for electric vehicles has never been higher. Consumers are actively seeking alternatives that combine performance, affordability, and environmental responsibility—making Ford’s entry into the electric domain both timely and strategic.

For Indian car buyers, the burning question remains: What is the Ford electric car price in India? While Ford has not yet launched a full-fledged electric vehicle in the mass market segment as of mid-2024, the brand has made significant strides in testing, planning, and preparing for its EV debut. From prototype testing in Chennai to strategic partnerships with local suppliers, Ford is laying the groundwork for a robust electric lineup. This blog post dives deep into the latest updates on Ford’s electric car plans, expected pricing models, competitive positioning, and how they stack up against domestic and international rivals. Whether you’re a first-time EV buyer, a Ford loyalist, or a tech-savvy commuter, this comprehensive guide will equip you with everything you need to know about Ford electric car price in India and what to expect in the near future.

Ford’s Electric Vehicle Strategy in India: A Strategic Re-Entry

After a brief exit from the Indian passenger vehicle market in 2021, Ford’s return is being closely watched by industry experts and consumers alike. Unlike its previous strategy of importing and assembling internal combustion engine (ICE) vehicles, Ford’s new India plan is electrification-first, focusing on localized production, battery technology, and cost-effective manufacturing to meet Indian market demands.

Localized Production and Manufacturing Hub

One of the cornerstones of Ford’s EV strategy in India is the Chennai manufacturing plant, which has been repurposed for EV production. This facility, once used for the EcoSport and Endeavour, is now being upgraded to support electric vehicle assembly, including battery pack integration and electric motor manufacturing. By localizing production, Ford aims to reduce import duties and logistics costs, which directly impacts the Ford electric car price in India.

For example, a fully imported electric SUV could cost 40–50% more due to customs duties, but a locally assembled model—especially one with over 50% local content—can benefit from lower GST rates (5% for EVs vs. 28–43% for ICE vehicles) and state-level subsidies. This localization strategy is critical for Ford to compete with Tata Motors, which dominates the EV market with the Nexon EV and Tiago EV, both priced under ₹15 lakh.

Partnerships with Battery and Component Suppliers

Ford has signed memorandums of understanding (MoUs) with Indian battery manufacturers such as Amara Raja Batteries and Lithium Urban Technologies to secure supply chains for lithium-ion cells and battery management systems (BMS). Additionally, Ford is exploring partnerships with Tata Autocomp and Bharat Forge for electric drivetrains and power electronics.

These collaborations are designed to reduce dependency on foreign components and lower production costs. For instance, sourcing battery packs domestically can cut costs by 15–20%, which could translate into a more competitive Ford electric car price in India. Moreover, Ford is investing in R&D centers in Bengaluru to develop India-specific EV solutions, including heat-resistant battery cooling systems and regenerative braking optimized for stop-and-go city traffic.

Focus on SUV and Compact Crossover Segment

Given Ford’s legacy in India with the EcoSport, Endeavour, and Figo, the brand is likely to launch its first electric vehicle in the compact SUV or crossover segment. This aligns with consumer preferences—SUVs accounted for over 48% of all vehicle sales in India in 2023. An electric version of the next-generation EcoSport or a new model like the Ford Puma Electric (already available in Europe) could be adapted for Indian roads.

Tip: Keep an eye on Ford India’s social media and press releases for teaser campaigns. The brand often uses “coming soon” campaigns to gauge consumer interest before launching new models.

Expected Ford Electric Car Models and Price Range in India

While Ford has not officially confirmed its India-bound EV lineup, industry insiders and leaked documents suggest a phased rollout of at least three electric vehicles by 2026. These models are expected to cater to different price points and consumer segments, from budget-conscious buyers to premium EV enthusiasts.

Ford Puma Electric (Compact SUV) – The Entry-Level Contender

The Ford Puma Electric is widely speculated to be Ford’s first electric launch in India. Already a best-seller in Europe, this compact SUV combines sporty design with practicality. In Europe, it starts at €35,000 (approx. ₹31 lakh), but with local assembly, Ford aims to price it between ₹22–26 lakh (ex-showroom).

• Range: 370–400 km (WLTP)
• Battery: 48 kWh (locally assembled pack)
• Charging: 10–80% in 30 mins (DC fast charging)
• Features: 12-inch touchscreen, SYNC 4 infotainment, ADAS Level 2

At this price, the Puma Electric would compete directly with the Hyundai Kona Electric (₹23.84 lakh) and MG ZS EV (₹22.98 lakh). However, Ford may undercut these rivals by offering a lower Ford electric car price in India through aggressive localization and government incentives.

Ford Mustang Mach-E (Premium SUV) – For the Luxury Segment

For premium buyers, Ford could introduce the Mustang Mach-E, an all-electric SUV that blends performance with cutting-edge tech. In the US, it starts at $42,995 (₹35.5 lakh), but Ford plans to assemble the Standard Range RWD variant in India to reduce costs.

Expected Price: ₹45–50 lakh (ex-showroom, Delhi)

• Range: 480 km (WLTP)
• Battery: 70 kWh
• 0–100 km/h: 6.1 seconds
• Features: Panoramic sunroof, 15.5-inch vertical touchscreen, hands-free driving assist

This model would target the Tesla Model Y (expected launch in 2025) and BYD Atto 3 (₹33.99 lakh). While the Mach-E is pricier, Ford could offer financing schemes, battery leasing, and free charging credits to enhance value.

Ford E-Transit (Commercial EV) – Expanding Beyond Passenger Cars

Ford is also exploring the E-Transit, an all-electric cargo van, for India’s booming e-commerce and last-mile delivery sector. With a range of 300 km and a payload capacity of 1,700 kg, it’s ideal for urban logistics.

Expected Price: ₹35–40 lakh (ex-showroom)

Tip: Commercial EVs are eligible for additional subsidies under the FAME II scheme, which could reduce the effective Ford electric car price in India for fleet operators by up to ₹1.5 lakh.

Government Incentives and Subsidies Impacting Ford EV Pricing

One of the most significant factors influencing the Ford electric car price in India is the web of government incentives designed to promote EV adoption. These subsidies can reduce upfront costs by up to 30%, making EVs more accessible to a broader audience.

FAME II (Faster Adoption and Manufacturing of Hybrid and Electric Vehicles)

The FAME II scheme, launched in 2019, offers demand incentives of ₹15,000 per kWh of battery capacity, capped at ₹1.5 lakh per vehicle. For a Ford EV with a 50 kWh battery, this translates to a direct discount of ₹1.5 lakh.

• Eligibility: Vehicles must have a minimum range of 120 km and 50% local content
• Application: Automatically applied by dealers at point of sale

Example: A Ford Puma Electric priced at ₹24 lakh would effectively cost ₹22.5 lakh after FAME II subsidy.

State-Level Subsidies and Tax Benefits

Several states offer additional incentives:

• Delhi: 100% road tax exemption, ₹30,000 scrappage incentive
• Maharashtra: ₹5,000 per kWh subsidy (up to ₹1.5 lakh), no registration fee
• Karnataka: 15% subsidy on vehicle cost (up to ₹2 lakh), free parking in public areas
• Tamil Nadu: 100% SGST reimbursement, ₹1 lakh subsidy for commercial EVs

These benefits can further reduce the Ford electric car price in India by ₹1–2 lakh, depending on the state. Buyers should consult their local RTO or dealer to claim these incentives.

GST Reduction and Import Duty Waivers

Electric vehicles attract a reduced GST rate of 5% (vs. 28–43% for ICE vehicles). Additionally, the government has waived import duties on EV components like battery cells (up to 50 units per company) for manufacturers setting up local production.

Tip: If Ford achieves 60% local content in its EVs, it could benefit from a 10% concessional import duty on remaining components, further lowering production costs.

Charging Infrastructure and Ownership Costs: The Hidden Savings

When evaluating the Ford electric car price in India, it’s essential to look beyond the sticker price. EVs offer significant long-term savings through lower operating and maintenance costs.

Home and Public Charging Options

Ford is partnering with ChargeZone and Fortum to install fast-charging stations across major cities. The Ford EV app will provide real-time charger availability, booking, and payment.

• Home Charging: 7.4 kW wall box (₹60,000–70,000 installed), 8–10 hours for full charge
• Public DC Fast Charging: 50 kW stations, 30 mins for 80% charge (cost: ₹12–18 per kWh)
• AC Slow Charging: 3.3 kW, 15–20 hours (ideal for overnight charging)

Ford may offer free home charger installation for the first 1,000 buyers, reducing the effective Ford electric car price in India.

Running and Maintenance Cost Comparison

EVs cost ₹1–1.5 per km in electricity vs. ₹6–8 per km for petrol cars. Maintenance costs are also 30–40% lower due to fewer moving parts.

Example: A Ford Puma Electric driven 15,000 km/year would save ₹75,000 annually on fuel and ₹10,000 on maintenance vs. a petrol EcoSport.

Battery Leasing and Buyback Programs

To address battery degradation concerns, Ford may introduce:

• Battery Leasing: Pay ₹5,000–7,000/month instead of upfront battery cost
• Buyback Guarantee: 70% value after 5 years (subject to battery health)

These programs make high-end EVs like the Mach-E more affordable and reduce ownership anxiety.

Competitive Landscape: How Ford Compares to Rivals

The Indian EV market is crowded, with Tata Motors holding over 75% market share. Ford must differentiate itself through pricing, features, and after-sales service.

Price Comparison Table (Ex-Showroom, Delhi)

Model	Expected/Actual Price (₹)	Range (km)	Fast Charging (10–80%)	Warranty
Ford Puma Electric	22,00,000 – 26,00,000	370–400	30 mins	3 years / 1,00,000 km
MG ZS EV	22,98,000 – 26,98,000	461	35 mins	5 years / 1,50,000 km
Hyundai Kona Electric	23,84,000 – 25,34,000	452	30 mins	3 years / unlimited km
Tata Nexon EV Max	18,99,000 – 20,99,000	453	60 mins	3 years / 1,25,000 km
Ford Mustang Mach-E	45,00,000 – 50,00,000	480	35 mins	5 years / 2,00,000 km
BYD Atto 3	33,99,000 – 34,49,000	521	35 mins	8 years / 1,60,000 km (battery)

Ford’s Unique Selling Propositions (USPs)

• Brand Trust: 30+ years in India, strong service network
• Performance Focus: Sporty tuning, responsive handling
• Tech Integration: SYNC 4 with OTA updates, Alexa built-in
• After-Sales: 5-year roadside assistance, mobile service vans

While Tata and MG offer lower entry prices, Ford can justify a slightly higher Ford electric car price in India through superior driving dynamics and premium features.

Conclusion: The Road Ahead for Ford EVs in India

The Ford electric car price in India is poised to be competitive, thanks to a combination of localized manufacturing, government incentives, and strategic partnerships. With the expected launch of the Puma Electric and Mustang Mach-E by 2025–26, Ford is not just entering the EV race—it’s aiming to lead it in key segments. The brand’s focus on SUVs, performance, and tech aligns perfectly with Indian consumer preferences, while its commitment to reducing total cost of ownership through charging infrastructure and maintenance innovations makes EVs a practical choice.

For buyers, the key takeaway is this: Don’t judge an EV by its sticker price alone. Factor in subsidies, fuel savings, and long-term maintenance to see the true value. Ford’s entry will intensify competition, pushing rivals to improve features and lower prices—a win for consumers. As Ford revs up its electric ambitions, one thing is clear: the future of mobility in India is electric, and Ford is ready to charge ahead. Stay tuned for official announcements, and consider test-driving the next generation of Ford EVs when they hit Indian roads. The Ford electric car price in India might just be the beginning of a revolutionary journey.

Frequently Asked Questions

What is the starting price of Ford electric cars in India?

As of the latest updates, Ford has not officially launched its electric vehicles (EVs) in India, so there is no confirmed Ford electric car price in India. However, models like the Mustang Mach-E or Ford F-150 Lightning may be priced between ₹70–90 lakhs if imported or assembled locally.

Are Ford electric cars available for purchase in India currently?

No, Ford electric cars are not yet available for sale in India. The company exited the Indian market in 2021 but has hinted at potential EV re-entry, so stay tuned for official announcements.

Which Ford electric car is most likely to launch in India first?

The Mustang Mach-E is speculated to be Ford’s first EV for India due to its global popularity. If launched, the Ford electric car price in India for this model could start around ₹75 lakh (ex-showroom).

Will Ford offer affordable electric cars in India?

Ford has not revealed plans for budget EVs in India yet. Its current global lineup targets the premium segment, but future models may adapt to India’s price-sensitive market if local manufacturing begins.

Does Ford provide charging infrastructure for EVs in India?

Since Ford hasn’t launched EVs in India, dedicated charging infrastructure isn’t available yet. However, Ford’s global partnerships with charging networks may be replicated here post-launch.

How does Ford’s EV pricing compare to competitors like Tata or MG in India?

While Tata (Nexon EV: ₹15–20 lakh) and MG (ZS EV: ₹23–25 lakh) offer competitive pricing, Ford’s EVs would likely be pricier due to import costs and premium features. Local production could narrow the gap.