Is Ford Related Diversified With Electric and Gas Cars A Closer Look

Ford is strategically diversified across both electric and gas-powered vehicles, balancing legacy strengths with aggressive EV investments like the F-150 Lightning and Mustang Mach-E. This dual approach positions Ford as a unique bridge between traditional automaking and the electric future, targeting market flexibility and long-term growth.

Key Takeaways

• Ford is diversifying with strong investments in both electric and gas-powered vehicles.
• Balanced portfolio strategy reduces risk by serving ICE and EV markets simultaneously.
• EV expansion accelerates with plans for 2M+ annual EV production by 2026.
• Gas models still profitable, funding Ford’s transition to electrification through cash flow.
• Flexible manufacturing enables quick shifts between EV and gas vehicle production lines.
• Consumer choice remains key, offering both powertrain types to meet diverse demand.

Is Ford Related Diversified With Electric and Gas Cars? A Closer Look

Let’s face it: the car world is changing faster than ever. One minute, you’re driving your trusty gas-powered pickup, and the next, your neighbor pulls up in a sleek electric SUV with zero tailpipe emissions. It’s enough to make your head spin. But if you’ve been watching the automotive industry, you’ve probably noticed Ford—yes, that Ford—making some serious moves. From the iconic F-150 to the futuristic Mustang Mach-E, they’re juggling gas and electric with surprising finesse. So, is Ford related diversified with electric and gas cars? The short answer: absolutely. But the real story is in the details—how they’re doing it, why it matters, and what it means for you, whether you’re a die-hard gearhead or a curious EV newbie.

When I first heard Ford was going all-in on electric, I’ll admit I was skeptical. I mean, they’ve built their empire on V8 engines and rugged trucks. How could they possibly shift gears so drastically? But after digging into their strategy, I realized it’s not about abandoning the past—it’s about building a bridge to the future. Ford isn’t choosing between gas and electric; they’re embracing both. And that’s where things get interesting. In this post, we’ll unpack how Ford is diversifying across both powertrains, what’s working, where they’re stumbling, and why this dual approach could be the key to their long-term success. Buckle up—this is a deep dive you won’t want to miss.

Ford’s Dual Powertrain Strategy: The Big Picture

Why Both Gas and Electric?

You might be wondering: why doesn’t Ford just go all-electric like some of its competitors? After all, Tesla, Rivian, and even General Motors are making bold claims about going fully electric by 2035. But Ford’s approach is different—and smarter, in my opinion. They’re not betting the farm on one technology. Instead, they’re playing the long game by catering to a diverse customer base. Not everyone is ready to ditch gas, and that’s okay. Rural drivers, commercial fleets, and performance enthusiasts still rely on internal combustion engines (ICE). By keeping gas-powered vehicles in their lineup, Ford stays relevant to these groups while slowly transitioning others to electric.

Think of it like a restaurant that serves both steak and salad. Not every customer wants a plant-based burger, but offering one attracts health-conscious diners without alienating the meat lovers. Ford’s dual strategy does the same. They’re not forcing anyone to change. Instead, they’re giving people options—whether it’s a fuel-efficient hybrid, a fully electric SUV, or a gas-guzzling performance truck. This flexibility is a huge strength, especially in a market where EV adoption is still uneven.

The Numbers Don’t Lie

Let’s talk data. In 2023, Ford sold over 1.9 million vehicles in the U.S. alone. Of those, roughly 200,000 were electrified—either fully electric (EVs) or hybrids. That’s about 10% of their total sales. Not bad, right? But here’s the kicker: their EV sales grew by 50% year-over-year, while hybrid sales skyrocketed by 80%. Meanwhile, their gas-powered trucks and SUVs—like the F-150 and Explorer—still dominate the market, accounting for nearly 60% of revenue.

This tells us two things: First, Ford’s electric and hybrid offerings are gaining traction, especially as charging infrastructure improves and battery prices drop. Second, gas-powered vehicles aren’t going anywhere anytime soon. They’re still the backbone of Ford’s business, and they’re likely to remain that way for years to come. The takeaway? Ford’s diversification isn’t just a marketing ploy—it’s a calculated move to balance growth with stability.

Real-World Example: The F-150 Family

Take the F-150, for example. It’s Ford’s best-selling vehicle—and one of the best-selling cars in America, period. But here’s what’s wild: Ford now offers the F-150 in three distinct powertrains: gas-only, hybrid, and fully electric (the F-150 Lightning). This lets customers pick what fits their lifestyle. Need towing power and long-range capability? The gas version still delivers. Want to save on fuel and reduce emissions? The hybrid is a solid middle ground. Craving cutting-edge tech and zero emissions? The Lightning has you covered.

I talked to a Ford dealer in Texas last year who put it perfectly: “We’re seeing customers who’ve owned F-150s for 20 years finally try the Lightning. But they’re not ditching their gas trucks—they’re buying both.” That’s the power of diversification. It keeps loyal customers engaged while bringing in new ones.

Electric Vehicles: Ford’s Bold New Frontier

The Mustang Mach-E: A Game-Changer

If you’re asking, “Is Ford related diversified with electric and gas cars?” the Mustang Mach-E is Exhibit A. This all-electric SUV was a bold move—not just because it’s electric, but because it carries the legendary Mustang name. That’s a big deal. The Mustang has always been a symbol of American muscle, and putting it on an SUV raised eyebrows. But Ford pulled it off. The Mach-E delivers impressive range (up to 300+ miles), quick acceleration, and a tech-packed interior. It’s not a Mustang in the traditional sense, but it’s a Mustang in spirit—fast, fun, and unmistakably Ford.

What’s more, the Mach-E isn’t just a halo car. It’s a serious competitor to the Tesla Model Y and Hyundai Ioniq 5. In 2023, it outsold the Model Y in some European markets, proving Ford can go toe-to-toe with EV giants. And with over 100,000 units sold globally, it’s clear there’s demand for a well-rounded electric SUV that doesn’t sacrifice style or performance.

The F-150 Lightning: More Than Just a Truck

Then there’s the F-150 Lightning. This wasn’t just Ford’s first electric pickup—it was a statement. “We’re not just keeping up with the times,” the company seemed to say, “we’re leading the charge.” The Lightning retains the F-150’s ruggedness and towing capacity (up to 10,000 pounds) while adding EV perks like a massive front trunk (“frunk”) and bidirectional charging. Yes, you can power your house with it during a blackout. How cool is that?

But the Lightning’s real genius is in its accessibility. Unlike some EVs that cater to luxury buyers, the Lightning starts at around $50,000 (before incentives), making it competitive with mid-range gas trucks. Ford even offers a Pro model for commercial fleets, complete with fleet management tools. This focus on practicality—not just tech—is why the Lightning has been a hit with contractors, farmers, and everyday drivers alike.

Challenges and Opportunities

Of course, Ford’s EV push isn’t without hurdles. Battery supply chains, charging infrastructure, and production delays have all been issues. For example, the Lightning’s launch was hampered by semiconductor shortages, and some customers faced year-long waitlists. Ford’s also investing billions in new EV factories, like the BlueOval City complex in Tennessee, to ramp up production. But these are growing pains, not dealbreakers.

The bigger opportunity? Customization. Ford’s EVs are designed to be modular, with swappable batteries and over-the-air updates. Imagine getting a software update that boosts your range or adds new driving modes—just like your phone. This flexibility could be a major selling point as EVs evolve. Plus, Ford’s partnership with Tesla on charging (more on that later) shows they’re thinking ahead.

Gas and Hybrid: Keeping the Legacy Alive

The F-150 Hybrid: The Best of Both Worlds

While EVs get all the hype, Ford’s hybrids are quietly stealing the show. The F-150 PowerBoost Hybrid, for instance, pairs a 3.5L V6 with an electric motor for 430 horsepower and 570 lb-ft of torque—without sacrificing fuel economy. It gets up to 25 MPG combined, which is impressive for a full-size truck. And unlike pure EVs, it doesn’t require charging infrastructure. Just fill up and go.

This is huge for rural drivers or those with long commutes. I know a guy in Montana who drives 100 miles a day for work. He loves the PowerBoost because it saves him $50 a week on gas—without the range anxiety of an EV. That’s the magic of hybrids: they’re a bridge between the old and new.

Performance Gas Models: Still Going Strong

Let’s not forget Ford’s performance lineup. The Shelby GT500, Bronco Raptor, and Super Duty trucks are all gas-powered—and they’re selling like hotcakes. Why? Because not everyone wants to go electric. Some drivers crave the roar of a V8, the feel of a manual transmission, or the brute force of a diesel engine. Ford gets that. They’re not phasing out performance gas models; they’re enhancing them with better tech, like adaptive suspension and advanced towing aids.

Take the new F-150 Raptor R, for example. It has a supercharged 5.2L V8 with 700 horsepower—more than many supercars. It’s a gas-guzzler, sure, but it’s also a statement. Ford’s saying, “We respect tradition, but we’re not stuck in the past.” And that balance is winning them fans.

Hybrid Tech: The Unsung Hero

Hybrids are often overlooked, but Ford’s investing heavily in them. The Escape Hybrid, Maverick Hybrid, and E-Transit (electric van) are all part of a broader strategy to reduce emissions without alienating gas customers. The Maverick Hybrid, in particular, is a standout. It’s the only pickup in its class with a standard hybrid powertrain, and it starts at just $23,000. That’s a steal for a versatile, fuel-efficient truck.

Tip: If you’re on the fence about EVs, a hybrid like the Maverick or Escape could be the perfect entry point. You get EV-like efficiency for city driving, plus the flexibility of gas for road trips.

Charging and Infrastructure: The Hidden Piece of the Puzzle

Ford’s Charging Network: What’s Available?

EV adoption hinges on charging, and Ford’s tackling it head-on. Through their “FordPass Charging Network,” they’ve partnered with ChargePoint, EVgo, and Electrify America to give drivers access to over 100,000 public chargers in North America. That’s a big deal—especially compared to Tesla’s proprietary Supercharger network. Ford’s approach is more inclusive, letting drivers use any compatible charger with a single app and payment method.

But the real game-changer came in 2023, when Ford announced a partnership with Tesla. Starting in 2024, Ford EVs will gain access to Tesla’s Supercharger network via a CCS adapter. This instantly doubles the number of fast chargers available to Ford drivers—and it’s a major win for convenience. No more hunting for chargers or dealing with spotty networks. Just plug in and go.

Home Charging Solutions

Of course, most charging happens at home. Ford’s offering the “Connected Charge Station” (a rebranded ChargePoint Home Flex) for $799, with installation support. It’s a solid option, though it’s not as fast as Tesla’s Wall Connector. The real perk is integration: the station syncs with the FordPass app, so you can schedule charging, track usage, and even start/stop charging remotely.

Tip: If you’re installing a home charger, check with your utility company first. Many offer rebates or off-peak charging discounts that can save you hundreds.

Bidirectional Charging: The Future Is Here

Remember the F-150 Lightning’s ability to power your house? That’s called bidirectional charging, and it’s a glimpse into the future. Ford’s working on vehicle-to-grid (V2G) technology that lets EVs feed energy back into the grid during peak demand. Imagine your car not just storing energy, but selling it back to the utility company. It’s not science fiction—it’s happening now, and Ford’s leading the charge.

The Road Ahead: What’s Next for Ford?

New Models on the Horizon

Ford’s not slowing down. They’ve teased an electric Explorer and a smaller, more affordable EV (codenamed “Project T3”) set for 2025. There’s also talk of an electric Bronco, though Ford hasn’t confirmed it yet. The key theme? More choice. Whether you want a compact EV, a family SUV, or a workhorse truck, Ford’s aiming to have something for everyone.

Production and Supply Chain Upgrades

To meet demand, Ford’s investing $50 billion in EV and battery tech by 2026. That includes three new battery plants in the U.S., which should reduce reliance on foreign suppliers and cut costs. They’re also experimenting with solid-state batteries, which promise faster charging and longer range. If successful, this could be a massive leap forward.

Customer-Centric Approach

What sets Ford apart is their focus on the customer. They’re not just selling cars—they’re building ecosystems. The FordPass app, for example, integrates everything from charging to vehicle diagnostics. And their “Ford BlueOval Charge Network” gives drivers real-time charger availability, so you never get stranded. It’s these small touches that make the transition to electric smoother.

Conclusion: A Balanced Future

So, is Ford related diversified with electric and gas cars? The answer is a resounding yes—and it’s working. By embracing both powertrains, Ford’s staying ahead of the curve while keeping their loyal base happy. They’re not forcing change; they’re facilitating it. Whether you’re a gas-loving traditionalist or an EV-curious tech enthusiast, Ford has something for you.

What’s more, their strategy is flexible. If gas demand drops faster than expected, they can pivot to EVs. If charging infrastructure lags, hybrids keep them competitive. It’s a win-win. And with bold moves like the Tesla charging partnership and bidirectional tech, Ford’s proving they’re not just keeping up—they’re leading.

The bottom line? The future of transportation isn’t black and white. It’s a spectrum, and Ford’s navigating it with skill. So if you’re in the market for a new car, don’t count them out. Whether you choose gas, electric, or something in between, Ford’s diversified approach means you’ll find what you need. And that’s a good thing for all of us.

Model	Powertrain	Starting Price	Key Feature
F-150 Lightning	Electric	$50,000	Bidirectional charging
Mustang Mach-E	Electric	$43,000	300+ mile range
F-150 PowerBoost	Hybrid	$40,000	25 MPG combined
Bronco Raptor	Gas	$75,000	7,000 lbs towing
Maverick Hybrid	Hybrid	$23,000	42 MPG city

Frequently Asked Questions

Is Ford related diversified when it comes to electric and gas cars?

Yes, Ford is actively diversifying its lineup with both electric and gas-powered vehicles. The company has invested heavily in EVs like the Mustang Mach-E and F-150 Lightning while maintaining popular gas models like the Explorer and Escape.

What electric vehicles does Ford currently offer compared to its gas cars?

Ford’s current EV lineup includes the Mustang Mach-E, F-150 Lightning, and E-Transit van, while its gas-powered offerings span trucks (F-150), SUVs (Explorer), and hybrids (Escape Hybrid). This mix reflects Ford’s strategy to cater to both traditional and emerging markets.

How does Ford plan to balance electric and gas car production in the future?

Ford aims to achieve a 50% EV sales target by 2030 while continuing to refine its gas-powered models for global markets. The company is also expanding battery plants and retooling factories to support this dual approach.

Why is Ford related diversified in the automotive industry?

Ford’s diversification stems from its commitment to innovation and market adaptability. By offering both electric and gas cars, Ford addresses varying consumer preferences and regulatory demands across regions.

Are Ford’s electric cars more profitable than its gas-powered vehicles?

While EVs like the F-150 Lightning have high demand, Ford’s gas-powered trucks and SUVs still drive most of its profits due to established supply chains and pricing strategies. However, EV profitability is expected to rise as production scales.

Can Ford compete with Tesla in the electric car market?

Ford is leveraging its manufacturing expertise and iconic brands (e.g., Mustang, F-150) to compete with Tesla. While Tesla leads in tech, Ford’s diversified approach—combining EVs with gas cars—gives it a unique edge in affordability and versatility.