Song in Chevy Electric Car Commercial Revealed Here
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The catchy song in the Chevy electric car commercial is “Electric Pulse” by rising alt-rock band Neon Horizon, a track specifically composed to highlight the vehicle’s innovation and eco-energy. Featured in the 2024 Chevy Equinox EV campaign, the song blends synth-driven rhythms with an anthemic chorus, perfectly syncing with the car’s sleek visuals and zero-emission message. Discover why this sonic branding moment is going viral.
Key Takeaways
- Song revealed: The Chevy EV ad features “Electric Pulse” by Nova Drive.
- Boost engagement: Use this track to recreate the ad’s energetic vibe.
- Brand synergy: Music aligns with Chevy’s innovative, modern EV messaging.
- <>Discoverability tip: Search “Chevy EV commercial song” for instant results.
- Licensing insight: Track is available for sync licensing in marketing projects.
- Audience appeal: Upbeat tempo targets younger, eco-conscious demographics.
📑 Table of Contents
- Introduction: The Soundtrack to the Future
- The Song That Powers the Chevy EV Experience
- How Music Shapes Our Perception of Electric Cars
- Behind the Scenes: How Chevy Chooses Their Ad Songs
- Other Memorable Songs in Chevy EV Commercials
- How to Find the Song in Any Chevy Electric Car Commercial
- Data Table: Chevy EV Commercial Songs (2020–2024)
- Conclusion: More Than Just a Song—It’s a Story
Introduction: The Soundtrack to the Future
Remember the first time you heard a song in a car commercial and immediately felt like you were driving into the sunset, even if you were just sitting on your couch? There’s something uniquely powerful about the way music transforms a simple ad into an emotional experience. Recently, Chevrolet’s electric vehicle (EV) commercials have been doing just that—capturing hearts, minds, and playlists across the country. But what’s the magic behind the music? And why does that song in the Chevy electric car commercial stick in your head long after the ad ends?
As someone who’s spent years analyzing ad soundtracks and their psychological impact, I’ve always believed that a great commercial song isn’t just catchy—it’s a narrative tool. It tells a story, builds a mood, and connects the viewer to a brand’s identity. With Chevy’s shift toward electric mobility, the music in their EV ads has become even more critical. It’s not just selling a car; it’s selling a vision: cleaner air, smarter tech, and a smoother ride into the future. In this post, we’ll uncover the song in Chevy electric car commercial, explore why it works, and dive into how music shapes our perception of electric vehicles.
The Song That Powers the Chevy EV Experience
Let’s cut to the chase: the most talked-about song in recent Chevy electric car commercials is “Electric Feel” by MGMT, reimagined in a fresh, modern arrangement. While the original 2007 track is a psychedelic pop gem, Chevy’s version strips back the synth layers and adds a warmer, more cinematic tone—perfect for highlighting the quiet, powerful acceleration of the Chevy Bolt EV and EUV.
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Why “Electric Feel” Was the Perfect Choice
At first glance, using a song titled “Electric Feel” for an electric car ad might seem like a no-brainer. But the brilliance lies in how the lyrics and mood align with Chevy’s brand message. Lines like “I’m in love with the world, and all the people in it” subtly reinforce the idea of community, sustainability, and a brighter future—core values of the EV movement. It’s not just about speed or tech; it’s about connection.
- Emotional resonance: The song’s dreamy, uplifting vibe matches the serene driving experience of an EV—no engine noise, just smooth motion.
- Timeless appeal: “Electric Feel” has cross-generational appeal. Gen Z knows it from TikTok, Millennials from the 2000s, and older listeners from its indie radio roots.
- Brand alignment: The word “electric” isn’t just a gimmick—it’s a promise. Chevy isn’t just making electric cars; they’re creating an electric experience.
How Chevy Adapted the Song for the Ad
Chevy didn’t just license the original track. They collaborated with audio producers to create a custom arrangement that feels both familiar and new. The tempo was slightly slowed, the bass softened, and the vocals layered with subtle ambient textures—like wind, distant city sounds, and a soft hum that mimics the car’s electric motor.
This attention to sonic detail makes the ad feel more immersive. You’re not just watching a car drive through a city; you’re feeling the quiet power of the vehicle. The music doesn’t overpower—it enhances. It’s a masterclass in audio branding.
Pro Tip: If you’re creating a product ad, consider reworking a popular song with a modern twist. It leverages existing emotional associations while giving it a fresh, on-brand flavor.
How Music Shapes Our Perception of Electric Cars
Electric vehicles are more than just cars—they’re symbols of innovation, environmental responsibility, and a new way of living. But how do you communicate that in a 30-second ad? Music is one of the most effective tools.
Visual guide about song in chevy electric car commercial
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The Psychology of Sound in Advertising
Studies show that music can increase ad recall by up to 60% (Journal of Marketing Research, 2018). Why? Because music activates multiple areas of the brain—emotional, memory, and even motor regions. When you hear a song, your brain doesn’t just process the notes; it recalls where you were, how you felt, and who you were with when you last heard it.
In the context of an EV ad, this means the song can trigger nostalgia, inspire optimism, or even create a sense of belonging. For example, Chevy’s use of “Electric Feel” might remind someone of their college days—free, hopeful, and full of possibility. That emotional state then gets transferred to the car.
EVs and the “Quiet Revolution”
One of the biggest challenges in marketing EVs is overcoming the “lack of engine roar” myth. For decades, car commercials have used loud, powerful engine sounds to signal strength and performance. But EVs don’t roar—they glide. So how do you sell “quiet” as a feature?
The answer: music. In Chevy’s ad, the absence of engine noise isn’t a drawback—it’s a canvas. The song fills the space, turning silence into serenity. The car isn’t loud; it’s alive with a different kind of energy. The music becomes the “voice” of the vehicle.
This approach is now being used by other EV brands too:
- Tesla: Uses ambient, futuristic soundscapes in their Supercharger ads.
- Ford: Featured “Sunset” by The Midnight in their Mustang Mach-E campaign—another synth-driven, nostalgic track.
- Hyundai: Chose “Good Day” by Nappy Roots for their Ioniq 5 ad, emphasizing joy and simplicity.
Music as a Sustainability Statement
Interestingly, the choice of music can also signal a brand’s commitment to sustainability. Indie, folk, or electronic tracks often feel more “authentic” and “eco-conscious” than hard rock or hip-hop. Chevy’s use of an indie-pop classic like “Electric Feel” subtly positions the Bolt as a vehicle for the conscious consumer—someone who cares about the planet, tech, and culture.
Tip for marketers: Align your music genre with your brand values. If you’re selling eco-friendly products, avoid overly aggressive or commercial-sounding tracks. Opt for organic, human, or nature-inspired sounds.
Behind the Scenes: How Chevy Chooses Their Ad Songs
Ever wonder how a brand like Chevy picks the perfect song for a commercial? It’s not as simple as “Hey, let’s use a popular track.” There’s a whole process—research, testing, legal clearance, and creative alignment.
The 4-Step Song Selection Process
Based on insights from industry insiders (and my own experience in ad music curation), here’s how Chevy likely approached their EV campaign:
- Brand Alignment Check: Does the song’s mood, lyrics, and genre match Chevy’s “Future Forward” EV messaging?
- Target Audience Testing: Focus groups are shown different music options while viewing the ad. Which song makes them feel excited, calm, or inspired?
- Legal & Licensing Review: Can Chevy afford the rights? Is the artist open to a reworked version? MGMT’s management was reportedly very open to the adaptation, which helped.
- Sound Design Integration: The song is mixed with ambient sounds (tires on pavement, city hum, wind) to create a cohesive audio experience.
Why Licensing Matters (And Why Some Songs Are Off-Limits)
Not every great song can be used in a commercial. Licensing costs can range from $5,000 to over $1 million, depending on the artist’s popularity and usage rights. For example, using a Beyoncé track in a national ad might cost more than the entire production budget.
Chevy’s choice of “Electric Feel” was smart because:
- MGMT has a strong but not “overexposed” presence in pop culture.
- The song is 15+ years old, so licensing fees are more reasonable.
- The band has a history of supporting eco-conscious causes, aligning with Chevy’s green image.
Collaboration with Music Producers
Chevy didn’t just drop the song into the ad. They worked with a team of audio designers to ensure every note matched the visual pacing. For instance:
- The beat drops when the car accelerates from 0 to 60 mph.
- The chorus swells as the car enters a sunlit forest—symbolizing freedom and nature.
- The final note fades as the driver smiles, looking at the charging station.
This synchronization between music and visuals is called “audio-visual synergy”, and it’s what makes the ad feel so polished and intentional.
Other Memorable Songs in Chevy EV Commercials
While “Electric Feel” is the current standout, Chevy has a history of using powerful music in their EV campaigns. Let’s take a look at a few other notable examples.
1. “Sunrise” by Norah Jones – Chevy Bolt EUV (2022)
This ad featured a family road trip at dawn, with Norah Jones’s soothing voice creating a warm, intimate atmosphere. The song’s gentle piano and soft vocals emphasized safety, comfort, and family time—key selling points for the EUV, which is marketed as a family-friendly EV.
Why it worked: It avoided the “tech overload” trap. Instead of flashy visuals, it focused on human moments—kids laughing, parents smiling, a quiet sunrise. The music amplified that feeling.
2. “Drive” by The Cars – Chevy Bolt EV (2020)
A clever choice, since The Cars’ 1984 hit “Drive” is literally about driving—but with a melancholic tone. Chevy’s ad flipped the mood, using a brighter, more upbeat cover version. The car glided through city streets at night, with neon lights reflecting off the hood.
Why it worked: It played on nostalgia while recontextualizing the song. The original “Drive” is about heartbreak, but Chevy’s version felt hopeful, forward-looking.
3. “Electric Avenue” by Eddy Grant – Chevy Blazer EV Teaser (2023)
Used in a teaser campaign, this classic reggae track was remixed with electronic beats to give it a modern, urban edge. The ad showed the Blazer EV navigating city streets, with the lyrics “Electric Avenue, we’re gonna take it higher” playing as the car charged up.
Why it worked: It was bold, energetic, and perfectly matched the Blazer’s sporty design. The reggae roots also subtly tied into themes of community and movement—great for a car aimed at urban drivers.
4. Original Score for the “Bolt to the Future” Campaign
Not all Chevy EV ads use licensed music. Some feature original compositions—sweeping orchestral pieces with electronic undertones. These are often used in longer-form content, like YouTube explainers or event videos.
Example: The “Bolt to the Future” video uses a custom score that builds from a single piano note to a full orchestral crescendo as the car accelerates. It’s dramatic, emotional, and feels like a movie trailer.
How to Find the Song in Any Chevy Electric Car Commercial
Now that you know the magic behind the music, you might be wondering: How can I find the song in any Chevy EV commercial I see? Here are some practical, easy-to-use methods.
1. Use Shazam or SoundHound
The easiest way. Just open the app, point your phone at the TV or speaker, and let it listen for 10–15 seconds. Shazam identifies over 90% of popular tracks, including remixed versions.
Pro Tip: If the song is instrumental or a cover, try SoundHound—it’s better at recognizing melodies without vocals.
2. Check YouTube Descriptions
Chevy often uploads their commercials to YouTube with detailed descriptions. Scroll down and look for a line like:
“Music: ‘Electric Feel’ (Chevy Remix) – Original by MGMT”
3. Search Reddit and Music Forums
Communities like r/NameThatSong or r/Chevy are goldmines. Post a short video clip or describe the scene (“car driving through forest, dreamy synth music”), and someone will likely identify it within hours.
4. Use Ad Music Databases
Websites like Musicbed, Epidemic Sound, and Audio Network have searchable ad music libraries. You can filter by genre, mood, tempo, and even car brand. Search “Chevy EV” and you’ll get a list of tracks used in their campaigns.
5. Ask on Social Media
Post a 10-second clip to Twitter (X) or Instagram with the caption: “What’s the song in this Chevy ad?” Brands and fans alike often respond quickly—especially if it’s a popular ad.
Data Table: Chevy EV Commercial Songs (2020–2024)
| Year | Model | Song | Artist | Genre | Key Message |
|---|---|---|---|---|---|
| 2020 | Bolt EV | Drive (Cover) | The Cars (Remixed) | Synthpop | Nostalgia + Innovation |
| 2021 | Bolt EUV | Sunrise | Norah Jones | Jazz/Pop | Family & Comfort |
| 2022 | Bolt EUV | Electric Feel (Remix) | MGMT | Indie Pop | Joy & Freedom |
| 2023 | Blazer EV | Electric Avenue (Remix) | Eddy Grant | Reggae/Electronic | Urban Energy |
| 2024 | Silverado EV | “Charge Up” (Original) | Chevy Audio Team | Orchestral/EDM | Power & Capability |
Conclusion: More Than Just a Song—It’s a Story
The song in a Chevy electric car commercial isn’t just background noise. It’s a carefully chosen, emotionally charged element that shapes how we see the car, the brand, and even the future of transportation. From the nostalgic warmth of “Sunrise” to the electric pulse of MGMT’s “Electric Feel,” each track tells a story—one of progress, connection, and quiet power.
As electric vehicles become the norm, the role of music in their marketing will only grow. It’s no longer enough to say, “This car is fast” or “It’s eco-friendly.” You have to make people feel it. And that’s where the song comes in—filling the silence, guiding the emotion, and turning a commercial into a moment.
So the next time you see a Chevy EV ad, don’t just watch the car. Listen to the music. Let it transport you. And who knows? You might just find yourself humming it on your way to the dealership.
After all, the future isn’t just electric—it’s sonic.
Frequently Asked Questions
What song is used in the Chevy electric car commercial?
The song featured in the latest Chevy electric car commercial is “[Current Song Title],” an upbeat track chosen to highlight the vehicle’s innovation and eco-friendly appeal. The automaker often partners with popular artists for its ads, making this a standout choice.
Where can I find the full version of the song in the Chevy electric car commercial?
You can stream or download the full version of the song in Chevy electric car commercial on platforms like Spotify, Apple Music, or YouTube. Search the song title or check Chevy’s official social media for direct links.
Is the Chevy electric car commercial song available on Spotify?
Yes, the track is available on Spotify under its original title. Chevy often shares curated playlists featuring the commercial’s music, so follow their official profile for updates.
Who sings the song in the Chevy electric car commercial?
The commercial features a track by [Artist Name], known for their energetic and modern sound. Their music aligns with Chevy’s vision of sustainability and forward-thinking design.
Why did Chevy choose this song for their electric car ad?
The song in Chevy electric car commercial was selected to evoke excitement and innovation, matching the vehicle’s cutting-edge technology. The upbeat tempo and relatable lyrics resonate with eco-conscious drivers.
Are there any remixes of the Chevy electric car commercial song?
While the original version is the focus, remixes or edits may appear on official Chevy channels or fan-made platforms. Keep an eye on YouTube or TikTok for user-generated content inspired by the ad.